October 3, 2007 – Cactus Game Design & Cloud 9 Sign With Integra

(NASHVILLE, TN) --- Integra Interactive announced today the signing of agreements with Cactus Video Game Design and Cloud 9 Games for digital distribution of their products through its myMEDIA BurnBar™ system.  myMEDIA BurnBar enables shoppers to select music CDs, accompaniment tracks, audio books, video games, and Bible software and have it burned immediately to CD or DVD in the store.
The exclusive agreements with Cactus and Cloud 9 will give shoppers the ability to see trailers of each video game and then have it burned immediately to CD. 
In announcing the agreement, Rob Anderson, President of Cactus Game Company stated “Cactus is proud to be partnering with Integra Interactive to bring our computer games to customers through this exciting new myMEDIA BurnBar system.  Integra has a proven track record for quality and innovation.  We are honored to be part of this new program.”
The new “Christmas Classics” add-on pack for Cloud 9 Game’s “Heavenly Harmony” video game will be available upon its release late October. 
“These are just the newest digital products being added to the myMEDIA BurnBar digital delivery system which continues to experience unprecedented response from retailers and their customers,” said David Amster, Chief Innovation Officer for Integra Interactive, Inc.  In just four months we have burned over 13,300 accompaniment tracks.”
Cactus Game Design, Inc. is a leader in Christian game publishing with such flagship publications as the Redemption® trading card game, Apples to Apples® Bible Edition, and Outburst® Bible Edition.  Its mission is to provide top quality entertainment with Christian content.

Integra Interactive is the CBA channel’s largest provider of shopper touchpoint systems with nearly 675 retailers deploying over 1,500 interactive shopper screens including over 200 retailers with the myMEDIA BurnBar system.